# How to create a Facebook ad campaign URL: https://blackbox.plus/guides/create-facebook-ad-campaign Level 4: Run it as an ad (https://blackbox.plus/guides/run-ads) Updated: 2026-10-21 Time: about 10 minutes You'll end with: A Meta campaign drafted as a proposal in your brand’s thread, ready to approve Do it in Blackbox: https://blackbox.plus/app/inbox > Plan a Meta campaign in four steps — goal and audience, the ads, one budget, then checks — and draft it as a proposal. Nothing spends until you start it. ## Short answer To create a Facebook ad campaign with Blackbox (blackbox.plus), connect a Meta ad account to your brand, click + in the Inbox and choose New Campaign. It opens on your brand, in four steps. On Preset, pick what it should get you, such as Sell on the website, check that Meta Ads is on with your ad account, and choose the places, ages and interests it reaches. On Creative, add the ads: start a blank one, fill one from a finished Studio post, or use a live post so its likes and comments carry over. On Budget, enter one amount, for the whole run or a day, and the dates; Blackbox splits it across the ad sets. Review runs checks that block a campaign which would fail or waste money, and shows what the draft creates, all paused. Click Draft the campaign and a proposal lands in your brand's thread. Nothing is created until you approve it, and nothing spends until you start it. ## You'll need - **Meta Ads connected.** An ad account under the brand the campaign is for. (Guide: https://blackbox.plus/guides/connect-meta-ads) - **Something to run.** A finished Studio post, a live post, or your own pictures and words. (Guide: https://blackbox.plus/guides/make-instagram-carousel-with-ai) ## How to create a Facebook ad campaign in Blackbox 1. **Open New Campaign.** In the **Inbox**, click the **+** button, then **New Campaign**. You'll see: **New campaign for** your brand, on **Preset**. Starts at: https://blackbox.plus/app/inbox ![The Inbox with the + menu open: New Campaign, paid ads on a connected account, ringed](https://blackbox.plus/guides/create-facebook-ad-campaign/01-new.png) 2. **Pick a goal.** Under **What it should get you**, pick a goal such as **Sell on the website**, then click **Continue**. You'll see: Your goal under **Gets you** in the **Summary**. ![Preset, What it should get you: seven goals, with Sell on the website picked and Continue ringed](https://blackbox.plus/guides/create-facebook-ad-campaign/02-goal.png) 3. **Check where it runs.** Under **Where it runs**, check that **Meta Ads** is on with your ad account, then click **Continue**. You'll see: The ad account and its currency, with the campaign type under **Runs as**. ![Where it runs: Meta Ads switched on, the ad account with its currency, and Runs as Sales · Purchase, with Continue ringed](https://blackbox.plus/guides/create-facebook-ad-campaign/03-channel.png) 4. **Choose who sees it.** Under **Who should see it**, set the **Places** and **Age**, and add any **Interests**. You'll see: Who it reaches under **Who** in the **Summary**. ![Who should see it: Brooklyn as the place, ages 25 to 44 and the Coffee interest, with the Summary beside it](https://blackbox.plus/guides/create-facebook-ad-campaign/04-who.png) 5. **Go to Creative.** Click **Next: creatives**. You'll see: **Creatives**, with a **New** button. 6. **Add a Studio post.** Click **New**, then **From a Studio post**, and **Use this post** on the post you want. You'll see: The creative open on **Copy**, filled from the post. ![The Creatives heading with the New menu open: Blank, From a Studio post ringed, Use a live post and From a competitor ad](https://blackbox.plus/guides/create-facebook-ad-campaign/06-source.png) 7. **Check the words.** On **Copy**, check the **Main text**, **Headline** and **Landing page**, then click **Save**. You'll see: The creative in the list, marked **Ready** and switched **In campaign**. ![The creative open on Copy, filled from the post: Main text, Headline and Landing page, with a preview of the ad and Save ringed](https://blackbox.plus/guides/create-facebook-ad-campaign/07-copy.png) 8. **Set the budget.** Click **Next: budget**, pick **Lifetime** or **Daily**, and enter the amount. You'll see: What it spends **a day on average** and the results expected, under the amount. ![Budget & Duration: Lifetime picked and 700 dollars for 14 days ringed, 50 dollars a day on average, and the dates under Duration](https://blackbox.plus/guides/create-facebook-ad-campaign/08-budget.png) 9. **Set the dates.** Under **Duration**, click **Change** and pick the first and last day, or a **Length**. You'll see: The first and last day the campaign runs. 10. **Run the checks.** Click **Next: review**. You'll see: **Ready to draft**, or how many things to fix before drafting. ![Review and draft: 2 to fix before drafting, ringed, over the checks — Tracking and Page marked Block, each with Open Meta settings, and a warning — then 7 checks that pass](https://blackbox.plus/guides/create-facebook-ad-campaign/10-checks.png) 11. **Fix what blocks.** Click the button beside each check marked **Block**, or go back to the step it names. You'll see: **Ready to draft**, and **What the draft creates**, marked **All paused**. ![A Tracking check marked Block — Meta doesn’t know how a sale is measured — with Open Meta settings ringed](https://blackbox.plus/guides/create-facebook-ad-campaign/11-block.png) 12. **Draft it.** Click **Draft the campaign**. You'll see: Your brand’s thread, open on the **Campaign proposal**. ![Which creative runs in which ad set, What the draft creates — 1 campaign, 1 ad set, 1 ad, all paused — and Draft the campaign ringed](https://blackbox.plus/guides/create-facebook-ad-campaign/12-draft.png) ## Good to know - Drafting creates nothing on Meta. Approving the proposal creates everything paused, and only Start spends — see [Approve a campaign proposal and start it](https://blackbox.plus/guides/approve-campaign-proposal). - With more than one brand, Select a brand asks which one first. - It saves as you go. Close it, and the next New Campaign for the brand offers Continue it. - A new campaign runs 14 days, starting today, until you change the dates. - From a Studio post fills the creative from a finished post — copy, button, link and slides — and leaves the post as it is. - Use a live post runs the post itself, so its likes and comments carry over; its card is locked, with no words to edit. Blank opens on Setup, and ends with Add creative. - Write a creative once per language; it joins every ad set in that language. On Review, tap a cell under Which creative runs in which ad set to leave a creative out of one. - Where it goes, on Budget, splits the amount across the ad sets for you. Click Customize to set an ad set’s amount yourself; Unpin hands it back. - Budget shows the break-even per result from your order value and margin. Click Edit beside it to set them. - Advantage+ audience is off, so the places, ages and interests you set are who Meta shows the ads to. - Running a Studio post as a Meta ad? On its review, Run it on more channels opens New Campaign with the post as creative 1. ## Questions people ask **Select a brand says No brands with ads connected** Connect a Meta ad account under the brand on the Data page, then click + and New Campaign again. **I can’t switch on Meta Ads** Read the line under the row: it says why. If Meta Ads needs reconnecting, click its name to reconnect it on the Data page. **An ad account is greyed out** It bills in a different currency. A campaign runs in one currency, set by the first ad account you switch on. **The budget box is red** The amount is below what the ad sets need together. Click Meet every minimum to raise it, or turn an ad set off. **The button says Fix 2 first** Review found checks that would make the campaign fail or waste money. Click the button beside each one, or go back to the step it names and change it; the checks run again. **I’m worried drafting spends money** It doesn’t. Draft makes a proposal. Approving it creates everything paused, and nothing spends until you click Start ads.