# How to manage leads from your Facebook and LinkedIn lead ads URL: https://blackbox.plus/guides/manage-leads-from-your-ads Level 5: Grow (https://blackbox.plus/guides/grow) Updated: 2026-11-05 Time: about 6 minutes You'll end with: Every lead with a status and a next step, and the follow-ups waiting in Plan Do it in Blackbox: https://blackbox.plus/app/leads > Every sign-up from your Facebook and LinkedIn lead forms in one list. See who to call first, move each lead along, set a follow-up and export the lot. ## Short answer To manage leads from your Facebook and LinkedIn lead ads with Blackbox (blackbox.plus), click Leads in the left menu. Blackbox checks the lead forms on your connected Meta and LinkedIn accounts every ten minutes, including forms you made before you joined, and every submission lands in the Queue. The Queue groups leads by when their next step is due, Overdue first. Each row has a status, an owner, a next step date and fit badges such as Work email or Matches your buyer. Click a row to open the lead sheet with the contact details, every answer from the form, where the lead came from, the status history and notes from your team. Switch to Board and drag a card to change its status. Set a next step and the follow-up shows on the brand in Plan. The brand’s members get one email when new leads arrive. Click Export CSV to hand the list over. It is a worklist, not a CRM. ## You'll need - **Meta Ads or LinkedIn Ads connected.** Blackbox reads the lead forms on the accounts you connect. (Guide: https://blackbox.plus/guides/connect-meta-ads) - **A lead form with some sign-ups.** Made in Blackbox, in Meta or in LinkedIn. Forms made before Blackbox count too. (Guide: https://blackbox.plus/guides/facebook-lead-ads) ## How to manage leads from your Facebook and LinkedIn lead ads in Blackbox 1. **Open Leads.** Click **Leads** in the left menu. You'll see: The **Queue**, with a number beside **Leads** for new leads and follow-ups due. Starts at: https://blackbox.plus/app/leads ![The Leads page with Leads, ringed, in the left menu showing a count, the Queue and Board switch, Export CSV and the start of the queue](https://blackbox.plus/guides/manage-leads-from-your-ads/01-open.png) 2. **Read the queue.** Work from the top: leads are grouped by when the next step is due, from **Overdue** and **Today** down to **No next step**. The **Fit** badges say why a lead looks worth a call; hover **+2** for the rest. You'll see: Groups such as **Overdue** and **Today**, each with its leads and their **Status**, **Owner** and **Next step**. ![The queue in groups: Overdue with Aisha Rahman’s date ringed in red, then Today, Tomorrow and Next week, each lead with fit badges, a status, an owner and a next step](https://blackbox.plus/guides/manage-leads-from-your-ads/02-queue.png) 3. **Work a lead in the sheet.** Click a lead’s row, set **Status** and **Owner**, then type what happened under **Notes** and click **Add note**. You'll see: The sheet, with the status history, each note with its author and time, and **Came from** naming the campaign, ad set and ad. ![The Worklist part of a lead’s sheet: the Status menu ringed, the status history, Owner, Next step with its quick buttons, and Notes from Sam Rivera and Jordan Lee, each with its time](https://blackbox.plus/guides/manage-leads-from-your-ads/03-sheet.png) 4. **Move it on the board.** Click **Board**, then drag a lead’s card to the next column. You'll see: The card under its new status, with the column counts updated. ![The Board: a column each for New, Contacted and Qualified, with Aisha Rahman’s card ringed in Contacted, showing an Overdue tag](https://blackbox.plus/guides/manage-leads-from-your-ads/04-board.png) 5. **Set the next step.** Open a lead and click **In 3 days**, or pick a date under **Next step**. After a call, click **Done, follow up again in**. You'll see: The date on the lead, and **Overdue** on it once the day has passed. ![The lead sheet’s Next step with its quick buttons, In 3 days and Done, follow up again in, both ringed](https://blackbox.plus/guides/manage-leads-from-your-ads/05-next-step.png) 6. **See the follow-up in Plan.** Click **Plan** in the left menu, pick the brand and click the day the next step is due. You'll see: **Follow up** and the lead’s name in the day’s panel, which opens the lead. Starts at: https://blackbox.plus/app/plan ![Plan’s panel for Wednesday, November 11 with Follow up · Priya Nair, ringed, under the day’s holidays](https://blackbox.plus/guides/manage-leads-from-your-ads/06-plan.png) 7. **Export or hand over.** Click **Export CSV**, or set **Owner** on a lead to give it to a teammate. You'll see: A file named leads- and the date, with one row per lead. Starts at: https://blackbox.plus/app/leads ![The top of the Leads page with Export CSV ringed beside the Queue and Board switch](https://blackbox.plus/guides/manage-leads-from-your-ads/07-export.png) ## Good to know - Blackbox checks the lead forms on your Meta and LinkedIn accounts every ten minutes, including forms made before Blackbox. It needs the Page permission on Meta to read them. - A lead has one of five statuses: New, Contacted, Qualified, Won or Lost. Won and Lost leads are never overdue. - Fit badges are plain rules, not a score. Every lead stays in the list, and the badges only order and explain. - The brand’s members get one email each time new leads arrive, never one per lead. A brand with no members emails the workspace admins. - Leads belong to the brand. If you move a brand to another workspace, its leads go with it. - This is a worklist, not a CRM: no deals, pipelines or custom fields, on purpose. Export CSV hands the list to whatever you use for that. ## Questions people ask **A lead I expect is missing** Forms are read every ten minutes, so a very new sign-up may be a few minutes away. Blackbox also needs the Page permission on Meta: reconnect Meta from the Data page if you declined it. **What do the fit badges mean?** They are reasons a lead looks worth a call, such as Work email, Phone given, Company and title, or Matches your buyer, which compares the lead with your strategy’s buyer. They never hide a lead. **Who gets the email about new leads?** Everyone on the brand, once per check, with the names and a link to Leads. If nobody is on the brand, the workspace admins get it. **Can I add my own fields or stages?** No, by design. A lead has a status, an owner, a next step and notes from each person, and every answer from the form. For more than that, click Export CSV and use a CRM. **I moved a brand to another workspace and its leads went with it** That is right. Leads belong to the brand, so they follow it, with their notes and next steps.